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Adds2marketing, a division of Adss2mobile GCV, is a company who works in the field of software development, data vizualization, digital marketing and data protection. We do not knowingly attempt to solicit or receive information from children.

We understand that you are aware of and care about your own personal privacy interests, and we take that seriously. This Privacy Notice describes adds2marketing’s policies and practices regarding its collection and use of your personal data, and sets forth your privacy rights. We do every possible effort to comply with EU-GDPR ruling of may 25th, 2018. We recognize that information privacy is an ongoing responsibility, and so we will from time to time update this Privacy Notice as we undertake new personal data practices or adopt new privacy policies.


Data Protection Officer

Adds2marketing is headquartered in Brussels, Belgium and London, UK. Adds2marketing has appointed an internal data protection officer for you to contact if you have any questions or concerns about adds2marketing’s personal data policies or practices. Adds2marketing’s data protection officer’s name and contact information are as follows:

Avenue de la Renaissance 1

1000 Brussels
+32 2 808 32 35

How we collect and use (process) your personal information 

​Contacts and newsletter memberships

When you contact adds2marketing and/or subscribe to our newsletter, we collect information about you including (but not limited to) your name, your employer’s name, your work address (including your country location), your professional telephone number, and your email address. We may also collect your personal email address, a personal mailing address, and a mobile phone number. We ask members to voluntarily provide additional information in their membership profile, such as information about their educational background, number of years in privacy, and the like. Members may edit their profile at any time to change, add, or remove personal information.

We process your personal information for membership administration, to deliver member benefits to you, and to inform you of ADDS2MARKETING-related events, content, and other benefits or opportunities associated with your ADDS2MARKETING contact. Adds2marketing may also use this information to help adds2marketing understand our members’ needs and interests to better tailor our products and services to meet your needs.

Contacts often participate in local chapter meetings. These meetings are organized by our tech experts and take place at various locations that donate their space for the meetings. Adds2marketing collects registration information from ADDS2MARKETING contacts and their guests, which it shares with the chapter chairs and location hosts for purposes of verifying registration and to ensure only registered guests are allowed attendance.


Live events and web conferences

Adds2marketing hosts many events throughout the year. These include in-person conferences, for example, as well as live web conferences (collectively “events”). If you register for one of our events and you are a member, we will access the information in your member account to provide you with information and services associated with the event. If you are not a member and you register for one of our events, we will collect your name and contact information, which we will store in our database(s) and use to provide you with information and services associated with the event.

If you are a presenter at one of our events, we will collect information about you including your name, employer and contact information, and photograph, and we may also collect information provided by event attendees who evaluated your performance as a presenter. We may also make and store a recording of your voice and likeness in certain instances.

We keep a record of your participation in ADDS2MARKETING events as an attendee or presenter. This information may be used to provide you with membership and certification services (such as, for example, keeping track of your Continuing Privacy Education (CPE) credits, or to tell you about other events and publications). It may also be used to help adds2marketing understand our members’ needs and interests to better tailor our products and services to meet your needs.

In association with attending one or more of our conferences, you will have the option to download the “ADDS2MARKETING Events App” to help you navigate the conference and plan your schedule. Adds2marketing Events App may require the device identifier associated with your device but does not collect or use any other personal data.

Some of our events are sponsored. Adds2marketing provides an attendee list to sponsors, co-sponsors and exhibitors of our events. Adds2marketing may also allow sponsors, co-sponsors and/or exhibitors to send you material by mail once per sponsored event, in which case adds2marketing engages a third-party mailing house and does not share your mailing address directly with the sponsor/exhibitor. If you do not wish to have your information included in an attendee list or to receive information from sponsors, co-sponsors and/or exhibitors, you can express your preferences when you register for events or you may contact adds2marketing directly at


Adds2marketing offers a great deal of content for our members. In addition to producing original content, adds2marketing also subscribes to news feeds and blogs produced by others, which we often link to from our website. This means you may find yourself on adds2marketing website or reading an email from adds2marketing publications team and we will offer you a link to another organization’s website where you will find content on privacy or data protection that we find relevant and useful to you. At these times, you will be leaving adds2marketing website. Adds2marketing is not responsible or liable for content provided by these third party websites or personal information they may happen to gather from you.

You may wish to subscribe to adds2marketing’s publications without becoming a member of adds2marketing. For example, many people sign up to receive adds2marketing’s newsletter even though they are not ADDS2MARKETING members. To receive ADDS2MARKETING newsletters by email, you will need to create a “profile” with us which involves providing adds2marketing with at least your first name and last name, an email address, and the country in which you live. Adds2marketing does not share this information with any third party other than to store the information in our cloud-hosted databases.

You may manage your ADDS2MARKETING subscriptions by subscribing or unsubscribing at any time. Please note that if you have set your browser to block cookies, this may have an impact on your ability to unsubscribe. If you have any difficulties managing your email or other communication preferences with adds2marketing, please contact us at

Adds2marketing uses Google Analytics to track how often people gain access to or read our content. We use this information in the aggregate to understand what content our members find useful or interesting, so we can produce the most valuable content to meet your needs.

We also conduct surveys that we use to produce original research on the privacy profession. We do not track individuals but look at information in the aggregate only. Participation in surveys is voluntary.


If you participate in ADDS2MARKETING training, you may sign up directly through adds2marketing in which case we collect your name and contact information directly from you. You may, alternatively, sign up for training – or be signed up for training – by or through a third party such as one of our training partners, or your own employer. We may also use independent contractors to conduct the training and third parties to provide the training venue. Your personal information will be stored in our database (hosted by cloud service provider) and may also be shared with our training partners, trainers, and/or the venue hosting the event (to verify your indentity when you arrive). Adds2marketing’s training partners, trainers, and training venue hosts have agreed not to share your information with others and not to use your personal information other than to provide you with ADDS2MARKETING products and services.


When you sign up to take one of adds2marketing’s certification exams, we will collect your name and contact information. We will also collect and store information you provide to us about your need for special accommodations. This information may be shared with our computer-based exam hosting service. The computer-based exam hosting service may also share with us information you provide to them to verify your identity in taking the exam. Adds2marketing will collect your exam results and, in conjunction with maintaining your certification(s), your record of participation in continuing privacy education. Only authorized employees within adds2marketing have access to your certification exam scores and personal information pertaining to any special accommodations you may request.

Your correspondence with adds2marketing

If you correspond with us by email, the postal service, or other form of communication, we may retain such correspondence and the information contained in it and use it to respond to your inquiry; to notify you of ADDS2MARKETING conferences, publications, or other services; or to keep a record of your complaint, accommodation request, and the like. As always, if you wish to have adds2marketing “erase” your personal information or otherwise refrain from communicating with you, please contact us at

Note: if you ask adds2marketing not to contact you by email at a certain email address, adds2marketing will retain a copy of that email address on its “master do not send” list in order to comply with your no-contact request.

Purposes for processing your data

As explained above, adds2marketing processes your data to provide you with the goods or services you have requested or purchased from us, including membership services, events, publications and other content, certification, and training. We use this information to refine our goods and services to better tailor them to your needs and to communicate with you about other services adds2marketing offers that may assist you in your information search or otherwise help you do your profession.


Personal information we get from third parties

From time to time, adds2marketing receives personal information about individuals from third parties. This may happen if your employer is a corporate member of adds2marketing and signs you up for contact, for training, certification, or membership. One of our third-party training partners may also share your personal information with adds2marketing when you sign up for contact, training, certification or membership through that training partner.


What happens if you don’t give us your data

You can enjoy many of adds2marketing’s services without giving us your personal data. Much of the information on our website is available even to those who are not ADDS2MARKETING contacts. if you wish, and you can edit your profile at any time. Some personal information is necessary so that adds2marketing can supply you with the services you have purchased or requested, and to authenticate you so that we know it is you and not someone else. You may manage your ADDS2MARKETING subscriptions and you may opt-out of receiving marketing communication at any time.

Use of Website 

As is true of most other websites, adds2marketing’s website collects certain information automatically and stores it in log files. The information may include internet protocol (IP) addresses, the region or general location where your computer or device is accessing the internet, browser type, operating system and other usage information about the use of adds2marketing’s website, including a history of the pages you view. We use this information to help us design our site to better suit our users’ needs. We may also use your IP address to help diagnose problems with our server and to administer our website, analyze trends, track visitor movements, and gather broad demographic information that assists us in identifying visitor preferences. Adds2marketing’s website also uses cookies and web beacons. It does not track users when they cross to third party websites, does not provide targeted advertising to them, and therefore does not respond to Do Not Track (DNT) signals.


Cookies and web beacons

Cookies are pieces of data that a Web site transfers to a user's hard drive for record-keeping purposes. Web beacons are transparent pixel images that are used in collecting information about website usage, e-mail response and tracking.

The Site uses cookies and Web beacons to provide enhanced functionality on the site (e.g., user ID and password prompts, and conference registration) and aggregate traffic data (e.g., what pages are the most popular). These cookies may be delivered in a first-party or third-party context. Adds2marketing may also use cookies and web beacons in association with e-mails delivered by adds2marketing. Our Site also captures limited information (user-agent, HTTP referrer, last URL requested by the user, client-side and server-side clickstream) about visits to our Site; we may use this information to analyze general traffic patterns and to perform routine system maintenance. You have many choices with regards to the management of cookies on your computer. All major browsers allow you to block or delete cookies from your system. To learn more about your ability to manage cookies and web beacons, please consult the privacy features in your browser.

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purposes of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using adds2marketing website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Adds2marketing also uses a marketing database management program that deploys a cookie when a user interacts with a marketing communication, such as a marketing email or a marketing-based landing page on our website. This cookie collects personal information such as your name, which pages you visit on adds2marketing website, your history arriving at adds2marketing website, your purchases from adds2marketing and the like. We use this information to evaluate the effectiveness of our marketing campaigns. You may set your browser to block these cookies.

Do not track

Adds2marketing tracks users when they cross from our primary public website ( to our “ADDS2MARKETING community” portion of the site  by logging in with their user name and password, as well as when visitors to our website enter through a marketing landing page (

Adds2marketing does not track its customers when they cross to third party websites, does not provide targeted advertising to them, and therefore does not respond to Do Not Track (DNT) signals.

When and how we share information with others 

Information about your ADDS2MARKETING purchases and certification status are maintained in association with your membership or profile account. The personal information adds2marketing collects from you is stored in one or more databases hosted by third parties located in the United States. These third parties do not use or have access to your personal information for any purpose other than cloud storage and retrieval. On occasion, adds2marketing engages third parties to mail information to you, including items like books you may have purchased, or material from an event sponsor.

We do not otherwise reveal your personal data to third-parties for their independent use unless: (1) you request or authorize it; (2) it’s in connection with ADDS2MARKETING-hosted and ADDS2MARKETING co-sponsored conferences as described above; (3) the information is provided to comply with the law (for example, to comply with a search warrant, subpoena or court order), enforce an agreement we have with you, or to protect our rights, property or safety, or the rights, property or safety of our employees or others; (4) the information is provided to our agents, vendors or service providers who perform functions on our behalf; (5) to address emergencies or acts of God; or (6) to address disputes, claims, or to persons demonstrating legal authority to act on your behalf; and (7) through adds2marketing Member Directory. We may also gather aggregated data about our members and Site visitors and disclose the results of such aggregated (but not personally identifiable) information to our partners, service providers, advertisers and/or other third parties for marketing or promotional purposes.

Adds2marketing website uses interfaces with social media sites such as Facebook, LinkedIn, Twitter and others. If you choose to "like" or share information from adds2marketing website through these services, you should review the privacy policy of that service. If you are a member of a social media site, the interfaces may allow the social media site to connect your site visit to your personal data.

Transferring personal data from the EU to the UK

Adds2marketing has its headquarters in the UK. Information we collect from you will be processed in the UK. The UK has not sought nor received a finding of “adequacy” from the European Union under Article 45 of the GDPR. Adds2marketing relies on derogations for specific situations as set forth in Article 49 of the GDPR. In particular, adds2marketing collects and transfers to the UK personal data only: with your consent; to perform a contract with you; or to fulfill a compelling legitimate interest of adds2marketing in a manner that does not outweigh your rights and freedoms. Adds2marketing endeavors to apply suitable safeguards to protect the privacy and security of your personal data and to use it only consistent with your relationship with adds2marketing and the practices described in this Privacy Notice. Adds2marketing also minimizes the risk to your rights and freedoms by not collecting or storing sensitive information about you.

Security of your information

To help protect the privacy of data and personally identifiable information you transmit through use of this Site, we maintain physical, technical and administrative safeguards. We update and test our security technology on an ongoing basis. We restrict access to your personal data to those employees who need to know that information to provide benefits or services to you. In addition, we train our employees about the importance of confidentiality and maintaining the privacy and security of your information. We commit to taking appropriate disciplinary measures to enforce our employees' privacy responsibilities.

Data storage and retention

Your personal data is stored by adds2marketing on its servers, and on the servers of the cloud-based database management services WIX engages, located in the US. Adds2marketing retains data for the duration of the customer’s or member’s business relationship with adds2marketing. For more information on where and how long your personal data is stored, and for more information on your rights of erasure and portability, please contact adds2marketing’s data protection officer at

Changes and updates to the Privacy Notice 

By using this Site, you agree to the terms and conditions contained in this Privacy Notice and Conditions of Use and/or any other agreement that we might have with you. If you do not agree to any of these terms and conditions, you should not use this Site or any ADDS2MARKETING benefits or services. You agree that any dispute over privacy or the terms contained in this Privacy Notice and Conditions of Use, or any other agreement we have with you, will be governed by the laws of the Commonwealth of Pennsylvania. You also agree to arbitrate such disputes in Brussels, and to abide by any limitation on damages contained in any agreement we may have with you.

As our organization, membership and benefits change from time to time, this Privacy Notice and Conditions of Use is expected to change as well. We reserve the right to amend the Privacy Notice and Conditions of Use at any time, for any reason, without notice to you, other than the posting of the amended Privacy Notice and Conditions of Use at this Site. We may e-mail periodic reminders of our notices and terms and conditions and will e-mail ADDS2MARKETING members of material changes thereto, but you should check our Site frequently to see the current Privacy Notice and Conditions of Use that is in effect and any changes that may have been made to it. The provisions contained herein supersede all previous notices or statements regarding our privacy practices and the terms and conditions that govern the use of this Site.

Questions or concerns:

Please contact adds2marketing’s data protection officer:

Avenue de la Renaissance 1
1000 Brussels
+32 2 808 32 35

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